
CHICKENS & HASTINGS
Logo & Brand Identity Design
The Chickens & Hastings brand identity was developed for a BBQ grill and catering business that celebrates bold flavours, lively gatherings, and family-friendly service. The logo features a custom illustrated chicken with flame-like tail feathers, combining humour and energy with a professional finish. Its vibrant colour palette of hot pink, deep maroon, golden yellow, and white evokes warmth, spice, and summertime vibrancy, while subtle textures hint at smoke and rustic food preparation. Designed to be simple, bold, and versatile, the identity works seamlessly across environments — from street food stalls to catering setups. The result is a playful yet polished brand that stands out in a crowded food market, instantly recognisable for its cheeky character and welcoming spirit.

